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Shared Email CampaignsDo you know what your salespeople are emailing to their prospects? Are they representing your company and brand in a way that meets your expectations? Scary things can happen when rogue salespeople are allowed to create their own email marketing campaigns. Instead of expecting each salesperson to create his/her own email messages, BuzzBuilder uses a patent-pending, collaborative approach. Sales & Marketing Managers are given the control to create a central "database" of pre-written emails. Then your salespeople use these well-crafted, pre-approved messages as their templates. This insures consistent communication from one Sales Rep to the next. It also makes it easy for managers to update an email campaign--If you make a change to the master email, it automatically updates everyone's account. Of course, every email template is tailored to each prospect using our proprietary SmartMailâ„¢ System. BuzzBuilder uses "artificial intelligence" to know exactly what messages to send your contacts based on a person's industry, position, challenges and other factors. This is extremely helpful in a targeted email marketing campaign where every email needs to be carefully crafted for each prospect.
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