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A Campaign is like a file folder that will hold a set of email messages and manage how the emails are being sent to a specific group of contacts. For example, you could have a campaign called "Monthly Newsletter" that contains 12 newsletters that will automatically be sent to your contacts once a month for the next 12 months.

You can create an unlimited number of campaigns for different industries, types of clients and prospects, sizes of companies, or events. Here are a few examples:

• A Pre-Call Campaign to set short-term appointments
• A Keep-in-Touch Campaign to stay top of mind with prospects who aren't ready to buy
• A Cross-Selling Campaign for your clients
• A Trade Show Follow-Up Campaign to qualify visitors you met
• A Web Lead Campaign that captures contact info from your website visitors and then emails them follow-up information
• An automated 10-Day Training Course that emails people daily tips and information over a 10 day period
• A Sales Promotion that advertises a new product launch or special package

Here's how to create a new Campaign:

1. Under the CAMPAIGNS tab, click on 'Create A Campaign'

2. Fill in a Campaign Name. Don't worry about changing the 'Campaign Owner's Name', 'Campaign Owner's Email', or 'Reply-To Email'. This information will change for each user and BuzzBuilder will automatically insert each user's email address.

3. Under the NOTIFICATIONS section, decide which settings you'd like each user to have by default. The users can always change these settings in their accounts. Typically, most users like all the options turned on. Under the OPTIONS section, we'd also recommend that you turn on all options for 'skip holidays and weekends'.

4. You can leave the COMPANY DETAILS section blank. However, if you'd like to include your company information at the bottom of every email, you can fill out this section.

5. Under the AUTO EMAILS section, select the email messages you'd like to include in this campaign. If you haven't created the email messages yet (which is likely), leave this section blank for now. If you need help creating a new email message, visit this tutorial. 

6. In the next section, select the CUSTOM FIELDS you'd like this Campaign to use. Custom Fields are information like the contact's first name, company, etc. You'll select the Fields you'd like to use to personalize each email message.

7. You can ignore the section for BOUNCE SETTINGS. This is automatically handled by BuzzBuilder. However, if your IT person would like to create a custom bounce email account, you can enter the information in this section.